Others show you what guests said. Markwella tells you what to fix, what it's costing you, and whether the fix worked.
For independent hotels, guesthouses, restaurants and rentals. Every review platform, one weekly brief, three fixes that pay.
No contract · Cancel any month · Flat price, no setup fee
The basics, done properly.
Everything you expect
What only Markwella does
Fix Tracker
We don't just list problems. We track each fix and show whether guests stopped mentioning it. Before/after, in plain numbers.
Euro at risk
Every issue priced in monthly revenue at risk, so you fix the expensive things first.
Staff task cards
One card per team: reception, housekeeping or kitchen, in your staff's language, ready for WhatsApp or print.
Competitor steal list
What guests love at the places you compete with, that you don't offer yet, and what they complain about there that you can win on.
Clean by design
No review gating, no fake or incentivised reviews, nothing published without your approval. Fully aligned with Google policies and EU consumer rules on reviews.
Built for your market
Romanian, Hungarian, English and more, written natively, not machine-translated.
Markwella vs typical tools
| Feature | Markwella | Enterprise suites | Basic reply bots |
|---|---|---|---|
| Price shown upfront | Yes | Varies | Yes |
| Contract length | Month-to-month | Often annual | Month-to-month |
| Fix tracking with before/after | Yes | Limited | No |
| Issues priced in monthly revenue | Yes | Limited | No |
| Staff task cards in staff language | Yes | Limited | No |
| Negative replies auto-published | Never | Varies | Varies |
| Review gating | Never | Varies | Varies |
A sample report
A realistic demo for a 48-room city hotel.
Guest score
8.4
Gap to a selected competitor: The Linden Hotel
−0.4
Reviews analysed
412
Period
1–30 September
What guests praise
Reception praised by name in 1 of 3 reviews.
Walkable centre mentioned as the main reason to book.
Fresh pastries and the egg station stand out.
What costs you bookings
Street-side rooms on floors 1–2, mostly Friday and Saturday.
Weak shower pressure in the east wing.
Queues between 15:00 and 16:30.
Fix Tracker
Street noise: mentioned in 17% of reviews before the fix → 6% four weeks after the room-allocation change.
Baseline
17%
2 weeks
11%
4 weeks
6%
8 weeks
5%
The three fixes to make next
1 · This week · directional estimate
- Stop pre-assigning floors 1–2 to weekend leisure bookings.
2 · This week · directional estimate
- Add a second check-in desk between 15:00 and 17:00 on Fridays.
3 · Next 30 days · operational priority
- Descale the showers in rooms 201–219 and log water pressure.
Impact figures are directional estimates, not attributed revenue or guaranteed savings.
Reply draft
“Thank you for mentioning the street noise. We have changed our weekend room allocation so future stays are quieter.”
This analysis and improvement plan were generated by an AI system from guest reviews. Please check the figures before acting on them.
The arithmetic
A small rating gap can outweigh the monthly price.
Harvard research found that a one-star Yelp increase was associated with 5–9% higher revenue for independent restaurants, not chains. A separate hotel study found rating effects on monthly revenue. These are research findings, not a promise of results.
Put your monthly revenue into the research
Example projected uplift: €1,600
Headroom: 0.8
The example uses revenue × 5% × the real headroom to the top rating. On a 10-point scale, two points count as one star.
At 4.9 stars, the example is only 0.1 star × 5%, not the full 5%.
The 5% illustration uses the low end of the restaurant study's one-star range. It is context, not a forecast or a promise that software alone will move your rating.
Month-to-month pricing
Month-to-month. Founding price fixed while subscribed.
Starter
€49/location/month
- Weekly rating view and reply drafts
- Three fixes each month
- 1 competitor on Starter
Pro
€89/location/month
- Weekly rating view and reply drafts
- Three fixes each month
- Up to 3 competitors on Pro
- Staff task cards
- Fix Tracker history
Pro adds 3 competitors, staff task cards and Fix Tracker history.
Prices contain no VAT.
Founding price locked for the first 100 members.
Join the waitlist.
Frequently asked questions
- How is this different from Birdeye, TrustYou or a ChatGPT prompt?
- Some tools focus on collecting reviews, large-chain reporting or generic replies. Markwella is built for independent hospitality owners: weekly priorities, revenue-at-risk estimates, approved replies and fix tracking in one simple workflow.
- Will you ever post replies without my approval?
- No. Nothing is ever published without your explicit click, including replies to 5-star reviews.
- Do you ask only happy guests for reviews?
- No. That is review gating, and we never do it. Any review request must go to every guest equally.
- Can I cancel any time?
- Yes. Plans are month-to-month and can be cancelled any month.